Showing posts with label spring summer 2011. Show all posts
Showing posts with label spring summer 2011. Show all posts
11.4.12
M E L B O U R N E C U P 2 0 1 1
To be completely honest, the Melbourne Cup and all things to do with horse racing have never really interested me The idea of 50's inspired outfits, beautiful hats and bouffant hair, however, have always had a spot in my heart. We were asked to do a fashion show with some of the regions most successful fashion houses - Tokunai Hair (who organised the fashions, hair and make-up), Sonlia, Karlie Jay, Cherry Tom and the successful boutique Twenty Four Clothing on the day of Melbourne Cup at the Shangri-La Hotel for their annual Melbourne Cup Luncheon. Our S/S11 collection was shown in two locations of the venue. We had a display of live models downstairs at Ba8 where there was a casual atmosphere, cocktails, music and a cute runway complete with faux green grass, lights and a white picket fence. Upstairs was a more formal setting. There was a runway, where the people sitting at their tables could view. The buffet that they had was delicious, ice-sculptures and all! The dessert tables featured an ice cream man who scooped you fresh ice cream and a pyramid of strawberries with chocolate fondue either side. Up until the horses started racing, the bidding began. The people got so energetic about which horses were doing what, we understood why people were so enthusiastic about this event! By the time the horses were racing, we were as into it as the people who had been watching the races all their life. Needless to say, the Melbourne Cup is definitely an enjoyable event.
L O O K B O O K - S / S 1 1

When we were sitting around one day throwing around the idea of becoming fashion designers of our own label, we had to plan how we were going to sell our garments. For us it was an easy decision - online. Our online shop is through Etsy, a website dedicated to honouring handmade, unique, and vintage sellers around the globe. We have been avid buyers of all things Etsy for a long time, and thought it appropriate to stick with what we knew.
This ethereal beauty you see in the photos is Rose. We can't thank you enough for bringing our collection to life and making our debut into the online world.
You can find our shop at www.laluneclothing.etsy.com, where we have all the collections to date ready to order. We make everything as you order and ship to every country!
11.12.11
T O K U N A I / M O D E L P R O F I L E M A N A G E M E N T- C A T A L O G U E S H O O T
A big thankyou to the team of Tokunai Hair, Model Profile Management and PR Events Couture for putting together a beautiful catalogue shoot for the preparation of The Boutiques Collection!
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